founder story

The founder of Marikrina, Marie Kristina Carlsson, has always had a big passion for, and interest in, fashion. Marie Kristina has studied, among other things, art, fashion design, pattern making, construction and sewing but also economics and marketing.

After finishing her studies, Marie Kristina started her own company, working with fashion in many different ways; as a fashion stylist, personal shopper, giving lectures, and other creative assignments.

After running the company for five years, all the time with the goal to create her own fashion label, she felt that the time was right. Today MARiKRiNA is available in Sweden, England and Australia and the label has shown during both Copenhagen- and London Fashion Week.

Marie Kristina is also a member of the Ethical Fashion Forum and the Swedish co-ordinator for Fashion Revolution Day.


profilbild Marie Kristina Carlsson - MARiKRiNA



“ – To create my own label was a dream for many years. I wanted to create a combination of well designed, edgy clothes with a distinct twist, that you can wear season after season- modern but still classic and with a very high quality. 

 -Marikrina is based on the philosophy to preserve the environment and take an ethical responsibility throughout the production process. We will also, within shortly, start planting trees based on sales, as one more way to take care of our beautiful planet.

-It was important to me to find the right manufacturer, because I wanted to make sure that the people working with Marikrina have good working conditions, and that they are excellent in what they are doing.

 -It is an exciting journey that I really have enjoyed so far.” - Marie Kristina Carlsson, founder and designer for Marikrina.